BOM Bootcamp: PR 101

May 24th, 2022
9:00 am - 10:00 am
About

THIS IS THE THIRD SESSION IN A SERIES OF FOUR MARKETING WORKSHOPS THROUGHOUT THE MONTH OF MAY.

Do you ever see a business just like yours on the nightly news or in a glossy magazine and wonder, how can that be me? This session will cover how to promote your business through public relations, using paid and earned news media appearances to build your reputation and customer base. You will learn the basics of how to create a media list, what makes a good press release, and how to maintain relationships with writers, journalists, photographers and editors.

Hosted by Carol Coultas, Business Projects Editor for the Portland Press Herald.

This series is free, co-presented by Black Owned Maine and the Portland Press Herald exclusively for BOM members.

Register